Bachelor of Business Administration and Digital Innovation with Digital Marketing in Barcelona BBA
GBSB Global Business School Spain
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EU Business School, Barcelona Spain
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Fontys Academy for the Creative Economy Netherlands
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Liverpool John Moores University (LJMU) United Kingdom
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Northumbria University Newcastle United Kingdom
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University of Greenwich United Kingdom
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Birmingham City University United Kingdom
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Fanshawe College Canada
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Mykolas Romeris University (MRU) Lithuania
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York St John University United Kingdom
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Geneva Business School Switzerland
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Ravensbourne University London United Kingdom
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University of Portsmouth United Kingdom
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Digital marketing is the area of business that is concerned with the promotion and advertising of products and services, using online and digital technologies. With the consumption of media transitioning from traditional and physical media to online and social media, it is important that businesses and organisations update their marketing strategies to keep up.
Modules you study might include design for marketing, marketing research, consumer behaviour, and digital ethics. Your degree will be delivered in a mixture of modes. These could include lectures and seminars, as well as group projects. Depending on your course, you may also be able to take part in a work placement.
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